Analisa Strategi Kuliner Bakmi Loncat Elda Dalam Menghadapi Generasi Yang Akan Datang

Chayadi, Tedy and William, William and Libria, Oliver Tan (2024) Analisa Strategi Kuliner Bakmi Loncat Elda Dalam Menghadapi Generasi Yang Akan Datang. Diploma thesis, Podomoro University.

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Abstract

Storytelling ini dilakukan untuk tujuan memperkenalkan kembali “Bakmi Loncat Elda” sebagai sebuah akulturasi makanan legendaris yang dipengaruhi budaya Tionghoa di Pecinan, Glodok. Juga untuk mengetahui strategi “Bakmi Loncat Elda” untuk mempertahankan bisnis hingga bisa eksis hingga 40 tahun, dan untuk mengetahui bagaimana strategi bertahan “Bakmi Loncat Elda” dalam menghadapi masa yang akan datang.

Item Type: Thesis (Diploma)
Contributors (Pembimbing):
ContributionContributorsNIDN/NIDKEmail
UNSPECIFIEDAdi, Antoniusnidn0312119301UNSPECIFIED
Uncontrolled Keywords: bakmi loncat elda, strategi marketing, makanan legendaris, Glodok
Subjects: Hotel Business
Divisions: Fakultas Tourismpreneur > Prodi Bisnis Perhotelan
Depositing User: Prasetiyo Suhendro
Date Deposited: 12 Feb 2024 03:21
Last Modified: 12 Feb 2024 03:21
URI: http://repository.podomorouniversity.ac.id/id/eprint/1213

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