Influence of Herding Behavior, Heuristics Factor and Prospect Factor on Investment Decisions in The Cryptocurrency Market

Leonardi, Felix (2024) Influence of Herding Behavior, Heuristics Factor and Prospect Factor on Investment Decisions in The Cryptocurrency Market. bachelor thesis, Podomoro University.

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Abstract

Pasar kriptokurensi merupakan salah satu instrumen investasi paling populer yang tersedia, kriptokurensi mendapatkan perhatian yang signifikan dari investor pada tahun 2021 dan awal tahun 2024 ketika harganya melonjak dan menghasilkan keuntungan investasi secara signifikan. Pasar kriptokurensi itu sangat ramai dan terdiri dari investor yang kurang berpengalaman dan yang berpengalaman. Penelitian ini bertujuan untuk mempelajari faktor perilaku keuangan di balik keputusan investasi investor Indonesia dalam kriptokurensi. Metode kuantitatif digunakan untuk penelitian ini. Data untuk penelitian ini diperoleh menggunakan random sampling dengan mendistribusikan kuesioner di komunitas online dan grup yang ada kaitan dengan pembahasan topic kripto. Hasil dari studi ini akan memberikan kontribusi pada pemahaman perilaku keuangan dan memberikan wawasan lebih lanjut tentang keputusan investasi di pasar kriptokurensi.

Item Type: Thesis (bachelor)
Contributors (Pembimbing):
ContributionContributorsNIDN/NIDKEmail
PembimbingPrathivi, Maria Dini Gilangnidn0727078703UNSPECIFIED
Uncontrolled Keywords: Kriptokurensi, Herding, Heuristik, Prospek, Felix
Subjects: Entrepreneurship
Divisions: Prodi Kewirausahaan > Prodi Kewirausahaan (Skripsi)
Depositing User: Library Team
Date Deposited: 10 Oct 2024 04:41
Last Modified: 10 Oct 2024 04:41
URI: http://repository.podomorouniversity.ac.id/id/eprint/1343

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