Bubble Tea Dalam Dunia Milenial

Wijaya, Freina and Vandika, Hannalisa and Cynthia, Cynthia (2021) Bubble Tea Dalam Dunia Milenial. bachelor thesis, Podomoro University.

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Abstract

Penelitian ini bertujuan untuk mengetahui sejarah bubble tea dan faktor-faktor yang membuat milenial menyukai bubble tea. Para peneliti membuat beberapa faktor pilihan yang membuat para milenial menyukai bubble tea. Hasil dari penelitian ini adalah tekstur bubble yang kenyal dan enak (56%), Menyukai Bubble Tea (44%), dan dapat dinikmati sambil beraktivitas (40%). Dengan penelitian ini dapat diketahui sejarah bubble tea dari Taiwan hingga Indonesia, serta faktor-faktor yang membuat para milenial menyukai bubble tea.

Item Type: Thesis (bachelor)
Contributors (Pembimbing):
ContributionContributorsNIDN/NIDKEmail
UNSPECIFIEDAyuningsih, Sri Fajarnidn3030670004UNSPECIFIED
UNSPECIFIEDAmelia, Rizkinidn0305049003UNSPECIFIED
Uncontrolled Keywords: Bubble Tea, Toko, Milenial, Mall Central Park, Mall Neo Soho
Subjects: Hotel Business
Divisions: Fakultas Tourismpreneur > Program Studi Bisnis Perhotelan
Depositing User: Riko Suari
Date Deposited: 04 Nov 2021 04:20
Last Modified: 04 Nov 2021 04:20
URI: http://repository.podomorouniversity.ac.id/id/eprint/547

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